Soft Water in Your East Idaho Home — $1,799 Installed
Licensed plumber. NSF-certified NuGen Fusion XT softeners. Free in-home water test — we'll tell you exactly what's in your water before you spend a dime.
Transparent Pricing · No In-Home Sales Calls Required
What Idaho Falls Homeowners Are Saying
Real Google reviews from homeowners across Southeast Idaho. Every install is done by Chad personally — licensed plumber, 24+ years.
“Highly recommend Water Softeners Plus and Chad Baxter! We've been on a well with super hard water for years, and I honestly didn't know what I was missing out on until Chad came out and installed our new water softener and reverse osmosis system. Our old citrus water softener was pretty much useless against this well water — it did almost nothing. Chad's system works fantastic! Zero scale buildup in the showers now, and everything feels cleaner.”
“I've had Chad put in a water softener and a tankless water heater for me, as well as a water heater for my mother-in-law. He did a fantastic job. In a world of plumbers that seem to overcharge and under deliver, it's nice to have a plumber that's honest, dependable, and does great work! 10/10 would definitely recommend!”
“I highly recommend Chad. He was punctual, personable, knowledgeable, thorough, and more than fair with his pricing.”
The Problem
Southeast Idaho Has Some of the Hardest Water in America
The Eastern Snake River Plain Aquifer runs through massive basalt rock formations and limestone deposits. As water percolates through these mineral-rich geological layers, it picks up enormous amounts of dissolved calcium and magnesium.
Florida Average
2–5 GPG
Soft to Moderately Hard
US Average
5–10 GPG
Moderately Hard
Idaho Falls Area
14–25 GPG
Extremely Hard
Water Quality Association Classification
Anything over 10.5 GPG is “Very Hard” — Idaho Falls is 3–4x harder than most of the country
Chad has tested well water near Park City, UT at 80 grains per gallon. Southeast Idaho's mountain hard water is no joke.
Damages Your Home
- Scale buildup on fixtures, faucets, showerheads
- White film on dishes and glasses
- Clogged pipes and reduced water flow
- Up to 50% shorter water heater lifespan
Affects Your Health & Comfort
- Dry, irritated skin after showering
- Dull, brittle hair
- Soap doesn't lather properly
- Clothes feel stiff and wear out faster
Costs You Money
- 29% higher energy bills (scale insulates heating elements)
- 50–75% more soap and detergent usage
- Early appliance failure: dishwashers, washing machines
- Frequent plumbing repairs and fixture replacements
The Honest Truth
Why Big-Box Softeners Don't Survive Idaho Water
“I've uninstalled more ‘citrus’ systems and big-box softeners than I've installed. At 14–25+ grains per gallon, those units don't stand a chance.”
— Chad Baxter, Licensed Plumber
Big-Box Store Softener
$700 unit + handyman install. Designed for average U.S. water (5–10 GPG).
- Built for water 1/3 as hard as Idaho's
- Regenerates constantly — burns through salt
- 1–3 year warranty, often voided by install errors
- Salt-free “citrus” conditioners do almost nothing at 14+ GPG
- Failure in 3–5 years is common — then you pay twice
NuGen Fusion XT — Installed
$1,799 all-in. Engineered in Lindon, UT for Rocky Mountain water.
- Purpose-built for 14–25+ GPG hard water
- 32K–90K grain capacity — sized to your home
- Lifetime tank warranty · 10-year resin · 5-year electronics
- NSF/ANSI 44 certified — performance verified, not claimed
- Installed by a licensed plumber — not a handyman
Idaho water doesn't care what the box on aisle 12 promises. The cheaper option costs more in the long run — and your plumber is the one who knows.
Our Solutions
Water Treatment Systems Built for Idaho
We install NuGen water treatment systems manufactured in Lindon, Utah. American-made quality with 35+ years of manufacturing experience.
NuGen Fusion XT Water Softeners
Purpose-built in Lindon, Utah for Rocky Mountain hard water. Removes calcium and magnesium that cause scale buildup, dry skin, and damaged appliances. Models available: XT-32C, XT-48, XT-60, XT-70, XT-90.
Key Specifications
- NSF/ANSI 44 Certified
- 32,000 to 90,000 grain capacities
- 15 GPM flow rate — no pressure drop
- Digital metered control head
- Demand-initiated regeneration
- Premium high-capacity cation resin
- Durable brass valves
Manufacturer Warranties
- Lifetime warranty on mineral tank, brine tank, and control valve body
- 10-year warranty on cation softening resin
- 5-year warranty on all digital and mechanical parts
$1,799
Installed by licensed plumber, includes 10 bags (400 lbs) of salt
Whole-House Carbon Filter
For homes on city water. The cartridge filter sits ahead of your softener and removes the chlorine that would otherwise oxidize the softener resin over time. As a bonus, every tap in the house runs dechlorinated water — better taste in your drinking water and ice, and easier on skin and hair.
- Removes 90%+ of free chlorine at up to 7 GPM
- NSF/ANSI 42, 61, and 372 certified
- CTO carbon block cartridge — 225,000+ gallon life
- Cartridge swap every 18–24 months ($249 service / $199 DIY)
- Protects softener resin from chlorine oxidation
- No drain or electrical outlet required
$1,099
Installed by licensed plumber. Cartridge included. Learn more →
NuGen Reverse Osmosis Systems
Crystal clear, pure drinking water right from a dedicated tap at your kitchen sink. Removes contaminants that a water softener doesn't — things that affect your kidneys and liver.
- Removes ~98% of total dissolved solids (TDS)
- 3-stage, 4-stage, or 5-stage systems available
- Pure drinking water right from your tap
- Handles well water contaminants and agricultural runoff
- Standard or premium faucet options
$699
Installed with standard faucet (+$100 for premium faucet or utility room install)
Bundle & Save: Our Three Packages
Combine systems and save. The City Water Package is what we recommend for most Southeast Idaho homes on city water; the Softener + RO Bundle is the right call for private wells.
“It takes bad water and makes it good. It takes good water and makes it great. It takes great water and makes it almost perfect.”— Chad Baxter
City Water Package
Carbon filter + NuGen Fusion XT softener. Chlorine removed before your softener, soft water at every tap.
Save $199
$2,699
Free Water TestComplete Home Package
Carbon filter, softener, and reverse osmosis drinking water. Every drop of water in the house, treated.
Save $298
$3,299
Free Water TestSoftener + RO Bundle
For homes on private wells (no chlorine, so no carbon filter needed). RO is especially valuable if your well shows nitrates.
Save $199
$2,299
Free Water TestPrice comparison: Similar NuGen units sell online for $1,850–$1,950 without installation. Our $1,799 price includes professional installation by a licensed plumber who stands behind the work, plus 10 bags (400 lbs) of salt to get you started.
Why Choose Us
The NuGen Difference & Why Chad
Those citrus water softeners and big-box store units? Chad uninstalls more of them than he installs. Here's why NuGen systems installed by a licensed plumber are in a different league.
American-Made Quality
NuGen Pure Water Products manufactures in Lindon, Utah with 35+ years of experience. Not a reseller of Chinese imports — a real American manufacturer that even exports internationally because the 'Made in America' label carries weight.
NSF/ANSI 44 Certified
The NuGen Fusion XT is NSF/ANSI 44 certified — verified and substantiated by independent test data. This isn't marketing fluff. It's third-party validation that the product does what it claims.
Licensed Plumber Installation
Chad Baxter has 24+ years of hands-on plumbing experience. From water softeners to full pipe replacements and septic repairs, he's seen and fixed it all. Your installation is done right the first time.
Local & Accountable
Chad lives and works in Southeast Idaho. His reputation is built on honesty, quality craftsmanship, and treating every home like his own. Only 2 service calls ever across all water softener installations — and neither was a product failure.
Chad's Track Record: Only 2 Service Calls Ever
Service Call #1
A customer on a well without a pre-filter — debris got stuck. Chad cleaned it out, worked fine ever since.
Service Call #2
A customer was pressing buttons — everything worked fine when Chad arrived. No issues since.
This speaks to both the quality of the NuGen product and Chad's installation quality.
| Feature | Water Softeners Plus | Big-Box Stores | Online-Only Sellers |
|---|---|---|---|
| Product Quality | American-made NuGen, 35+ years manufacturing | Generic brands designed for average US water | Varies widely, often unknown origin |
| Installation | Included — by licensed plumber | Extra cost, random contractors | Not included, DIY or hire separately |
| Designed for Idaho Water | Yes — built for 14-25+ GPG hardness | No — designed for 5-10 GPG | No — one-size-fits-all |
| Tank Warranty | Lifetime, non-prorated | Limited, often prorated | Varies, often voided by DIY install |
| Local Support | Direct access to Chad, same-day response | 1-800 number, long wait times | Email only, no local service |
| Service Track Record | Only 2 service calls ever (neither product failure) | Unknown | No installation support |
Service Area
Serving Southeast Idaho Within 100 Miles of Idaho Falls
Water Softeners Plus serves homeowners throughout Eastern Idaho. If you're dealing with hard water in any of these communities, we'd love to help you get cleaner, softer water.
Primary Service Areas
Idaho Falls, Idaho
Headquarters
Ammon, Idaho
Primary service area
Rexburg, Idaho
Primary service area
Rigby, Idaho
Primary service area
Ririe, Idaho
Primary service area
Also Serving
Don't see your town? Contact us — if you're within 100 miles of Idaho Falls, we can serve you. Call (208) 419-7372 to confirm.
Meet Chad Baxter
Owner, Licensed Plumber • 24+ Years Experience
“He's the kind of guy who recommends reverse osmosis because he noticed your wife drinks out of a mason jar — not because he's running an upsell playbook.”
FAQ
Frequently Asked Questions
Everything you need to know about water softeners, reverse osmosis systems, and water quality in Southeast Idaho.
Still have questions?
Call Chad directly at (208) 419-7372 or email Mywatersoftenersplus@gmail.com
Free water assessments available for all Southeast Idaho homeowners.
Get Started Today
Ready for Better Water?
Contact Chad today for a free, no-pressure water assessment. We'll test your water, explain your options, and give you an honest recommendation.
Contact Information
Phone
(208) 419-7372Hours
Mon - Sat: 7:00 AM - 6:00 PM
Emergency calls welcome
Closed in September — the elk aren't going to hunt themselves.
Service Area
Within 100 miles of Idaho Falls, ID